TOPMAN AW14 // London, UK // Completed
For the AW 14 fashion show design, in which we pushed our interest in weather phenomena to a new level. Taking the
idea of a stormy night at sea as a starting point, we created a dark and wet space, and literally made it rain during the
main show event. The rain was produced by a sprinkler system with very fine
nozzles, that created a misty and soft rain effect. The floor was covered with a black rubber flooring, treated with a
wet-look varnish, which was then covered with a film of water for the show. The main design feature was the ceiling,
for which we built a bespoke, undulating, black mirror finish stretched PVC surface, that covered the show space.
The design is the most tweeted, instagrammed and blogged of all our projects, and created a huge buzz during the London Mens Collections week.